PhD in Marketing

Girne American University

Program Description

PhD in Marketing

Girne American University

PhD in Marketing

The marketing doctoral program’s specific objectives are to provide specialized study to students in several areas of marketing. The core of the program consists of a set of courses that develop the skills of the candidates to become faculty members in top universities around the world. The program is designed to prepare students for careers in education and as professionals for the competitive business world. Doctoral students have the opportunity of being closely supervised by marketing faculty members to develop and enhance new research skills, new methodologies, analytic skills and will be provided with the platform for generating creative ideas and contributing to the field of marketing.



Program Requirements

The program requires completion of 7 courses (21 credits in total), plus a Seminar (non-credit) and a Thesis (non-credit). After a success completion of the courses, students are asked to take qualification exam. The success pass of the Qualification Exam will allow students to start working on their Thesis. The minimum duration of the thesis is 2 semesters.


Required Courses

  • Advanced Research Methods
  • Advanced Marketing Theories

Core Courses

  • Theory of Consumer Behavior
  • Integrated Marketing Communications
  • Current Issues in Marketing
  • Advanced Management

Elective Courses (select 1)

  • Advanced Report Writing in Social Sciences
  • Organizational Behavior
  • Theories of Final Decision Making
  • Financial Markets and Instruments
  • Monetary Theory and Policies
  • Global Financial Management

Required Thesis Work

  • Seminar in Marketing
  • Thesis
This school offers programs in:
  • English

Entry Requirements

English Language requirement: TOEFL (Paper):550 TOEFL (Internet): 80 IELTS: 6.0

Last updated July 6, 2016
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2017
Full time
Start date Sept. 2017
Cyprus Turkish Republic of Northern Cyprus
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