PhD Program in Marketing in North America

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The most popular doctorate is the Doctor of Philosophy or Ph.D. Ph.D.s and other study doctorates prepare graduate student to launch new plans that add to the common knowledge base of the field. Candidates for and holders of Ph.D.s often seek professions as professors and researchers, but many also go on to different roles in the charitable, public, and private sectors.

With different taste and preference among many people in the world, acquiring a PhD in marketing will help you understand the consumer behavior. With a PhD in Marketing, you can come up with strategies and ideas on how to increase the revenue for business success. This training will also enable you to beat other competitors in the market.

The United States of America commonly called the United States, is a federal republic consisting of fifty states and a federal district. The 48 contiguous states and the federal district of Washington, D.C. are in first North America between Canada and Mexico. The state of Alaska is in northwestern North America, west of Canada and east of Russia across the Bering Strait, and the state of Hawaii is an archipelago in the mid-North Pacific. The country also has five populated and nine unpopulated territories in the Pacific and the Caribbean.

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PhD Program in Management

McGill University
Campus Full time 3 - 5 years September 2017 Canada Montreal

The Desautels PhD program participates in a joint doctoral program that brings together the four leading Montreal universities (HEC-Montreal, Concordia, UQAM, and McGill). As a result, students gain access to the rich doctoral offerings from other universities and are expected to include professors from other universities on their committees. [+]

PhDs in Marketing in North America 2017. The Desautels Faculty of Management at McGill, renowned world-wide for cutting edge research, offers a PhD Program in Management where outstanding students conduct fundamental research at the frontiers of management knowledge and practice. With the collaboration of faculty and industry leaders, the program prepares students to become autonomous researchers, whose teaching, publications and consulting activities contribute to leading universities and organizations around the world. The Desautels PhD program participates in a joint doctoral program that brings together the four leading Montreal universities (HEC-Montreal, Concordia, UQAM, and McGill). As a result, students gain access to the rich doctoral offerings from other universities and are expected to include professors from other universities on their committees. Areas of specialization Before entering the PhD in Management Program at Desautels, students must select an area of specialization from one of the following or from a combination thereof: Accounting Finance Information Systems Marketing Operations Management Organizational Behaviour Strategy and Organization Accounting The PhD specialization in Accounting focuses on issues related to the use of accounting information by various users (i.e., investors, financial analysts), the effect of regulations and of changes in accounting practices and theory. These include financial reporting and disclosure, management accounting and control systems, and auditing. Finance The PhD specialization in Finance prepares students for research-oriented academic careers. While students from all backgrounds are encouraged to apply, the typical student holds an undergraduate or a master degree in economics, finance, mathematics, statistics, computer science, engineering or physics. All admitted students will receive funding of at least $20,000 per year for a four year period. Information Systems The objectives of the PhD specialization in Information Systems (IS) are to promote theoretical and applied research on topics related to information systems practice with a combined focus on scientific rigour and relevance. Marketing The PhD specialization in Marketing is concerned with the behavior of consumers, competitors and intermediaries, and the outcomes of their decisions as they relate to the performance of firms and brands. An interdisciplinary field, marketing relies considerably on fields such as psychology, economics, statistics and sociology to develop theory and methodology. Operations Management The PhD specialization in Operations Management is typically characterized by a blend of theoretical and applied research. In addition to the Management Science Research Center of McGill, the area members are affiliated with two main inter-University research centers, GÉRAD and CIRRELT. Organizational Behaviour The fundamental objective of the PhD specialization in Organizational Behaviour is to train world-class researchers in this field. The term "organizational behaviour" refers to a collection of theory and research that focuses on individual and group attitudes, cognitions and behaviours in organizations. Strategy and Organization The PhD specialization in Strategy and Organization is designed to train students in the theory and methods of strategy and organization. Desautels is renowned for its process approach to strategy – a focus on the dynamics through which strategies emerge and are realized in organizations, and the particular concepts and methodologies for studying the dynamics of strategic change. Program structure Phase I: Preparation (3 to 12 months) Before entering the program, you will have selected your area of specialization from the following areas or a combination of them: Accounting Finance Information Systems Operations Management Marketing Organizational Behaviour Strategy and Organization NSERC CREATE Enviro option The required courses in Phase I include: Graduate level courses (as required): Determined at the time of registration, course requirements will depend on the student's academic background and/or the desired area of specialization. Management Research Statistics (MGSC 706): Topics include simple, multiple, polynomial and stepwise regression; matrix approach to regression; one-way analysis of variance, two-way analysis of variance with and without replication; analysis of covariance; multiple comparison procedures; non-parametric statistical methods; one- and multi-sample problems; tests of randomness; and exercises using statistical computer programs. Phase II - Specialization (18 to 24 months) When you enter Phase II of the program, you will form a Phase II Advisory Committee of three or more members. At least one professor must represent one of the other universities participating in the joint program. This committee will supervise all of your Phase II work. Its role is threefold: To approve specialization and support field course selection To supervise the Research Paper To administer your Comprehensive Exam and provide you with an agreed list of texts and articles to prepare for the exam. Phase II is initiated by your filing of the Phase II form, which lists committee members and requirements with tentative completion dates. This phase consists of: Seminar on Research Methodology (or approved equivalent course): An introduction to the fundamentals of research methodology (scientific method, research methods used in management, multiple-method approach), research validity, research measurement and qualitative research techniques. Seminar in Pedagogy (or approved equivalent course): Presenting the main methods, tools and support activities used in the teaching of management (i.e. lecture method, cases, teaching through practice, etc.), this seminar gives participants the opportunity to practice and improve their teaching skills, and to reflect on university teaching and the place of teaching in an academic career. A minimum of four courses in the student's area of specialization A minimum of two courses in the student's support field A research paper Preparation and completion of a comprehensive exam Phase III - Dissertation (12 to 24 months) All Phase III work is supervised by your Phase III Dissertation Committee. This committee may be the same as your Phase II Advisory Committee, or may be reconstituted, again with representation from at least one other participating university. This third phase begins with filing a Phase III form, which contains a list of committee members and a one page description of your research topic. You then publicly present your thesis proposal, which must be formally approved by your thesis committee. Once the research and written dissertation are completed, you publicly defend your thesis as the final step of the PhD. \ Admissions The McGill PhD in Management aims to attract individuals who possess a strong academic background, personal initiative, and the potential to become excellent researchers. Applicants are assessed according to their past academic record, evaluations by former professors or supervisors, performance on standard graduate examinations, relevant work experience and the fit between their interests and the Faculty's focus and objectives. The McGill Doctoral Committee reviews all completed applications and makes the final admission recommendations to the Joint Doctoral Committee and to the Faculty of Graduate Studies and Research for final approval. Candidates typically hold a Master's-level degree, with a strong academic record from a recognized university. The PhD in Management is a full-time program only. Please note that our doctoral program does not review applications for Special/Exchange/Visiting. [-]

PhD in Management - Marketing and consumer behaviour

University of Guelph
Campus Full time 6 semesters September 2017 Canada Guelph

With the University of Guelph's PhD in Management program, you'll explore complex challenges in modern business management and scholarship, and develop relevant research within one of three unique academic fields in which the University has a distinct strength - marketing and consumer behavior, services management and organizational leadership. Throughout your time here, you'll be conducting innovative and relevant research, presenting your ideas at conferences, writing papers for journal publications and networking with peers from other universities. [+]

With the University of Guelph's PhD in Management program, you'll explore complex challenges in modern business management and scholarship, and develop relevant research within one of three unique academic fields in which the University has a distinct strength - marketing and consumer behavior, services management and organizational leadership. Throughout your time here, you'll be conducting innovative and relevant research, presenting your ideas at conferences, writing papers for journal publications and networking with peers from other universities. Marketing and consumer behaviour Understand the basis for consumer purchasing patterns and the development of marketing strategies. Consumer preferences and decision making Consumer well-being and public policy Marketing management and strategy Innovation adoption Program timeline This PhD program consists of six semesters of coursework within the first two years. Students take five core and six field courses along with one teaching course and a subsequent qualifying exam. The remainder of the program is devoted to completion and defense of a full doctoral dissertation. Admission requirements A recognized master’s degree in a management field with an average standing of at least “B+” Acceptable GMAT or GRE Score Applicants need an acceptable TOEFL score (or equivalent) if English is not their first language The application deadline is February 1. [-]

PhD in Consumer, Apparel, and Retail Studies

University of North Carolina Greensboro
Campus Full time 60 hours August 2017 USA Greensboro

For those who imagine themselves as university professors sharing their passion for Consumer, Apparel and Retail studies with future students, a PhD in the field is an outstanding course of study to pursue. By delving deep into exciting topics ranging from marketing to consumer behavior, you will gain an expert’s understanding of the industry and how to apply your knowledge for success in the field. The CARS graduate program of study leading to the doctor of philosophy degree requires a minimum of 60 hours (90 beyond the BS) and the completion of a dissertation. [+]

PhDs in Marketing in North America 2017. PhD in Consumer, Apparel, and Retail Studies For those who imagine themselves as university professors sharing their passion for Consumer, Apparel, and Retail studies with future students, a PhD in the field is an outstanding course of study to pursue. By delving deep into exciting topics ranging from marketing to consumer behavior, you will gain an expert’s understanding of the industry and how to apply your knowledge for success in the field. The CARS graduate program of study leading to the doctor of philosophy degree requires a minimum of 60 hours (90 beyond the BS) and the completion of a dissertation. Sample doctoral courses include: CRS 712: Theory Development in Consumer, Apparel and Retail Studies Examination of business related marketing theories. Analysis of marketing theories, models, and conceptual frameworks. Includes business-to-business, consumer, customer relationship and economic theories. CRS 713: Qualitative Methodology in Consumer, Apparel and Retail Studies Exploration of development and use of qualitative research methodology. Focus on application of qualitative methodology to diverse research problems, data collection procedures, and analysis approaches. CRS 721: Consumer Behavior in Apparel and Retailing Current theories and research in consumer behavior. Application of consumer behavior models to apparel, apparel-related products and retailing through individualized research projects. This school offers programs in: English [-]

Interactive Online PhD

LIGS University
Online Part time 2 - 3 years Open Enrollment USA Honolulu Czech Republic Prague + 2 more

The PhD program at LIGS University is provided by modern Interactive Online form. It makes studying flexible - you can start any time during the year and study anytime and anywhere in the world. [+]

The PhD program at LIGS University is provided by modern Interactive Online form. It makes studying flexible - you can start any time during the year and study anytime and anywhere in the world. You choose your PhD specialization and courses which you want to study. It's up to you and your preferences. Structure of the Program Doctoral program Interactive online PhD comprises a total of 12 courses. Students complete 6 courses from the Scientific research module (uniform for all students), 3 courses of the specialization (of your choice) and 3 courses from the optional module (of your choice). Integral part of the program is the publication activity. Specialization (students choose the specialization individually; there are 3 courses in each specialization) Specialization Interactive Online PhD in Management Management Strategic Management Project Management Specialization Interactive Online PhD in Finance Financial Management Risk Management Financial Reporting and Analysis Specialization Interactive Online PhD in Marketing Global Marketing Marketing Communication Managed Communication with the Media Specialization Interactive Online PhD in HR Management HR Management Planning and Development of Human Resources Recruitment and Selection An optional module (participant chooses 3 subjects, selected courses may not be the same as the courses of the chosen specialization). Management Strategic Management Project Management Process Management Financial Management Risk Management Financial Markets and Investments Financial Reporting and Analysis Managerial Accounting Strategic Management of Sales E-Commerce HR Management Planning and Development of Human Resources Recruitment and Selection Marketing Communication The Internet as Part of the Communication Marketing Strategy Managed Communication with the Media Strategy and Tactics of a Spokesperson Marketing Communication Global Marketing Change Management International Business Team Management Corporate Social Responsibility Method and form of education Interactive Online PhD program is provided in an interactive online form under the leadership of a tutor – supervisor. There are compulsory and facultative study requirements: Compulsory activities (have to be completed in order to graduate successfully) You have to pass an e-test and submit a seminar paper from each course of the specialization and optional module Passing the Scientific-research module You need to study individually the theoretical basis for completion of the program The publication activity is required in a minimum extent of 4 theses Dissertation must be submitted and defended Facultative activities (aren't included in the general tuition) Individual tutorials (webinars) – 2-4 a year. English language course in Hawaii. Student information system: Students have at their disposal all the information regarding their studies as well as study materials, contact details of tutors and staff – all of this in the secure environment of the Student information system (SIS). Thanks to the SIS you can study anytime and anywhere in the world while having all information regarding your studies and theses at hand. How can I communicate with tutors of LIGS University? E-mail communication Chat (within the SIS, Skype, Facebook) Phone (cell phone, Skype, etc.) Completion of the program: All successful graduates earn a degree and a diploma from an American LIGS University. [-]

PhD in Marketing

Washington State University Carson College of Business
Campus Full time September 2017 USA District of Columbia

The doctorate in business administration with an emphasis in marketing at Washington State University is designed to prepare graduates for careers in research and teaching. The primary goal of the marketing doctoral program is to train academics for [+]

PhD in Marketing

The doctorate in business administration with an emphasis in marketing at Washington State University is designed to prepare graduates for careers in research and teaching. The primary goal of the marketing doctoral program is to train academics for placements at AACSB-accredited peer institutions (preferably with a doctoral program of their own) throughout the United States and abroad. Those with a completed master's degree in a business discipline can complete the doctorate in four years of full-time resident study. The program encompasses a variety of formal and informal interactions and projects with faculty and others, as well as course work, comprehensive exams, and dissertation research. It enables students to develop substantial competencies in the theory, practice, and research methodology essential to the advancement of marketing knowledge, while accommodating individual backgrounds, experiences, and objectives. Course work covers topics associated with the scholarly pursuit of marketing as well as topics from supporting fields of inquiry such as psychology, sociology, and management. Extensive coverage of research methods and statistics associated with the social sciences also is a large component of the program. In addition to specific coursework, the marketing doctoral program also provides an environment in which students can develop research competencies in close association with the marketing faculty and other graduate students.... [-]