Doctorate Degrees in Marketing Communication

Compare 2 PhD Programs in Marketing Communication

A PhD, or Doctor of Philosophy, is an advanced degree that takes about four years to complete. Available in a variety of fields, most programs involve a lot of research into a specific topic, and a final thesis.

What is a PhD in Marketing Communication? In this program, students research multidisciplinary approaches to advertising and marketing. Every program varies, but some may focus on socially responsible advances in the areas of digital communication, branding issues, corporate marketing, marketing relationships, social marketing, and stakeholder marketing. Most programs may combine organized classes, such as theories of society and epistemology of the social sciences, with individual research work. Along with writing a doctoral thesis, students may be required to author an academic article.

Earning a PhD can benefit the student by opening more doors of career opportunities. Holding an advanced degree also may give graduates a competitive edge in the marketplace and qualify them for higher pay.

When deciding on which school to attend, cost is usually a big factor. Because tuition and fees differ from one institution to another, students are encouraged to contact schools directly. Along with asking about financial requirements, students may want to inquire about financial aid opportunities such as grants, scholarships, and student loans.

There is a number of careers that graduates with this degree may qualify for. Opportunities may be found in areas of research or management. Some job titles may include advertising account executive, research analyst, marketing consultant, media relations specialist, media brand advisor, and social media manager. Employers may come from a variety of areas such as business, government, academia, non-government organizations, and industry.

Are you ready to take your education to the next level? Now is the perfect time to start researching schools. Using the online catalog, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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PhD in Marketing Communication

University of Johannesburg
Campus Full time 3 years February 2018 South Africa Johannesburg

The Doctoral study programme comprises a thesis that makes an original contribution to Marketing Communication on a topic selected in consultation with the Departmental Chairperson. A maximum of four advanced seminars on relevant aspects of the topic of study, and an oral examination (the equivalent of two papers each consisting of four modules) as prescribed in the General Regulation book. A research article that is suitable for publication in an academic journal is required. [+]

The Doctoral study programme comprises a thesis that makes an original contribution to Marketing Communication on a topic selected in consultation with the Departmental Chairperson. A maximum of four advanced seminars on relevant aspects of the topic of study, and an oral examination (the equivalent of two papers each consisting of four modules) as prescribed in the General Regulation book. A research article that is suitable for publication in an academic journal is required.

Admission requirements

A Master’s Degree in Communication is required, with a minimum average of 65%. The general regulation with regard to the duration of the Master’s programme is also applicable in this instance. The closing date for applications for this Degree is 31 October of the preceding year for the first semester and 30 April of the same year for the second semester.... [-]


Post-graduation In Communication And Consumer Practices

ESPM
Campus Part time March 2018 Brazil São Paulo

The Stricto Sensu Post-Graduation Program in Communication and Consumer Practices of ESPM (PPGCOM ESPM) began in 2006 with the academic Master's course and had the Doctorate course approved in 2012. Its objective is to train high level teachers and researchers, with national and international competence, able to execute and lead research, orientation and teaching activities in the area of ​​communication and consumption. Its faculty and student have intellectual production evaluated to a maximum degree by CAPES. [+]

Program Information

The Stricto Sensu Post-Graduation Program in Communication and Consumer Practices of ESPM (PPGCOM ESPM) began in 2006 with the academic Master's course and had the Doctorate course approved in 2012. Its objective is to train high level teachers and researchers, with national and international competence, able to execute and lead research, orientation and teaching activities in the area of ​​communication and consumption. Its faculty and student have intellectual production evaluated to a maximum degree by CAPES.

Differential and Approach

The differential of the program is the researched theme: it is the first and only Brazilian PPGCOM entirely dedicated to the study of the interface between communication and consumption and the relations articulated to it. The critical analysis of mass society and consumption, media cultures and capital narratives, includes the study of classical theories and the discussion of contemporary approaches. PPGCOM's priority is the promotion of an intellectual environment committed to the national and international scientific agenda and to the development of Brazilian society.... [-]