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Compare 4 PhD Programs in Marketing Management

A Doctor of Philosophy – or PhD – is the highest level of education certification one can receive. The requirements differ from program to program, but it can take up to eight years to receive a PhD, and it is typically awarded after researching, presenting, and defending a thesis in a given field.

What is a PhD in Marketing Management? This degree focuses on bridging the gap between academic research and the professional practice in the field of marketing. The courses involved will spread across a wide array of topics and concepts. Business principles, economics, behavioral psychology, and sociology are all areas of focus. Usually, the program will be split in two, with the first few years spent in classes, and the latter half spent conducting research.

A PhD in Marketing management often results in a broad skillset, from research and applying statistical models to understanding the economic behaviors of consumers. These skills position the degree holder to advance quickly in the corporate and academic worlds.

The cost of this PhD program will differ among institutions, but one should expect to spend at least five years working toward its completion. However, the length can vary depending on a variety of factors, including the student's financial situation.

Due to the varied skillset involved, there are usually ample possibilities with regard to a career. Often, someone with this advanced degree can hold a high corporate position, such as Chief Marketing Officer or Director of Marketing. Further, this degree can open up opportunities to become a public relations or brand manager. Because of the amount of academic research needed to complete a PhD, becoming a professor at an institute of higher learning is also a common outcome.

A PhD in Marketing Management is available at universities locally, globally, as well as online. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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4 Results in Marketing Management

University College of Southeast Norway

The Ph.D. program seeks to bring academic research in marketing management closer to marketing management practice, thereby focusing research on topics that will generate ... [+]

Ph.D. in Marketing Management

The School of Business at USN has 3–5 vacant positions as research fellows in the Ph.D. programme in marketing management from August 2017.

APPLICATION DEADLINE: 15 February 2017.

The Ph.D. program seeks to bring academic research in marketing management closer to marketing management practice, thereby focusing research on topics that will generate new knowledge for real-world problems.

As markets and technologies become more global, as customer needs become more advanced and fragmented, private companies and public services must innovate and improve their products and services at an increasing speed. To cope with these challenges and opportunities, competence in marketing management is strategically more important.... [-]

Norway Drammen Rauland Hønefoss Porsgrunn Bø i Telemark Kongsberg Horten  + 4 More
August 2019
Full-time
4 years
Campus
University of Johannesburg

The student should develop applied and highly specialized competencies and practical skills in the acquisition, interpretation, comprehension, and application of marketin ... [+]

The student should develop applied and highly specialized competencies and practical skills in the acquisition, interpretation, comprehension, and application of marketing management principles. Through the Doctoral thesis, in which the qualification culminates, a qualifying student would show evidence of independent and original scientific work. The thesis would constitute a decided contribution to a knowledge of the subject discipline as well as the field of research. Qualifying students would also display competence in the application of related research methodology, and the proper written and/or oral communication of the research process and findings. The student should be able to reflect on his/her research decisions and applications, to assess the effect thereof in the holistic context of marketing management.... [-]

South Africa Johannesburg
February 2020
Full-time
Part-time
2 - 4 years
Campus
London South Bank University

The School of Business has a growing research degree programme, with an emphasis on a part-time study by students who are simultaneously developing and enhancing their pr ... [+]

Enterprise through research

The School of Business has a growing research degree programme, with an emphasis on a part-time study by students who are simultaneously developing and enhancing their professional careers.

We have considerable research funding from many sources including the Economic and Social Research Council (ESRC), The Engineering and Physical Sciences Research Council (EPSRC), Department for Business, Enterprise and Regulatory Reform (DBERR) and Department for Innovation, Universities and Skills (DIUS) (through Knowledge Transfer Programmes) and the European Commission.

The School is also committed to ‘civic engagement’, sharing practical research outcomes to improve the society around us. Our local business community is essential to the success of London and we are keen to engage in research which supports that community.... [-]

United Kingdom London
May 2019
Full-time
Part-time
3 - 6 years
Campus
Online
Unicaf University (MW)

The goal of the Ph.D. programme is to prepare the next generation of leading researchers. The Ph.D. is a programme of independent, self-directed academic research degree, ... [+]

The goal of the Ph.D. programme is to prepare the next generation of leading researchers.

The Ph.D. is a programme of independent, self-directed academic research degree, supported by a team of supervisors that makes an original contribution to knowledge written up in a publishable dissertation. The Ph.D. programme also supports the development of research and generic skills to equip you to operate successfully as a professional researcher in any setting. The essential requirement of a Ph.D. is the creation of new knowledge. Being a researcher means developing new ideas and improving understanding through the creation of new knowledge. Your research will inevitably build to some degree on the work and ideas of others, but as a research student, you are expected to make an original contribution to knowledge in your discipline.... [-]

USA New York Greece Athens Romania Bucharest United Kingdom London Egypt Cairo Ghana Accra Malawi Lilongwe Mauritius Port Louis Kenya Nairobi Nigeria Lagos Somalia Mogadishu Zambia Lusaka Jordan Irbid Cyprus Cyprus Online  + 24 More
Open Enrollment
Full-time
Campus
Online