Doctoral Program in Marketing Studies in North America

See PhD Programs in Marketing Studies in North America 2018

Marketing Studies

The PhD is a doctoral degree, specifically called a "doctor of philosophy" degree. This is misleading because PhD holders are not necessarily philosophers (unless they earned their degree in philosophy!). That said, PhD recipients are able to engage in thought experiments, reason about problems, and solve problems in sophisticated ways.

Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.

From indigenous civilizations to modern day empires, North America has plenty of hands-on educational opportunities to offer scholars. Filled with a range of distinct cultures, students can educate themselves in well-rounded way.

View all Doctoral Programs in Marketing Studies in North America 2018

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PhD in Marketing Management

Unicaf University (MW)
Online & Campus Combined Full time Open Enrollment USA Hell's Kitchen Greece Athens Romania Bucharest United Kingdom London Egypt Cairo Ghana Accra Malawi Lilongwe Mauritius Port Louis Kenya Nairobi Nigeria Lagos State Somalia Mogadishu Zambia Lusaka Jordan Irbid Cyprus Cyprus Online + 25 more

The goal of the PhD programme is to prepare the next generation of leading researchers. The PhD is a programme of independent, self-directed academic research degree, supported by a team of supervisors that makes an original contribution to knowledge written up in a publishable dissertation. [+]

The goal of the PhD programme is to prepare the next generation of leading researchers.

The PhD is a programme of independent, self-directed academic research degree, supported by a team of supervisors that makes an original contribution to knowledge written up in a publishable dissertation. The PhD programme also supports the development of research and generic skills to equip you to operate successfully as a professional researcher in any setting. The essential requirement of a PhD is the creation of new knowledge. Being a researcher means developing new ideas and improving understanding through the creation of new knowledge. Your research will inevitably build to some degree on the work and ideas of others, but as a research student you are expected to make an original contribution to knowledge in your discipline.... [-]


PhD in Management - Marketing and Consumer Behaviour

University of Guelph
Campus Full time 6 semesters September 2018 Canada Guelph

With the University of Guelph's PhD in Management program, you'll explore complex challenges in modern business management and scholarship, and develop relevant research within one of three unique academic fields in which the University has a distinct strength - marketing and consumer behavior, services management and organizational leadership. Throughout your time here, you'll be conducting innovative and relevant research, presenting your ideas at conferences, writing papers for journal publications and networking with peers from other universities. [+]

With the University of Guelph's PhD in Management program, you'll explore complex challenges in modern business management and scholarship, and develop relevant research within one of three unique academic fields in which the University has a distinct strength - marketing and consumer behavior, services management and organizational leadership. Throughout your time here, you'll be conducting innovative and relevant research, presenting your ideas at conferences, writing papers for journal publications and networking with peers from other universities.

Marketing and consumer behaviour

Understand the basis for consumer purchasing patterns and the development of marketing strategies.... [-]


PhD in Consumer, Apparel, and Retail Studies

University of North Carolina Greensboro
Campus Full time 60 hours August 2018 USA Greensboro

For those who imagine themselves as university professors sharing their passion for Consumer, Apparel and Retail studies with future students, a PhD in the field is an outstanding course of study to pursue. By delving deep into exciting topics ranging from marketing to consumer behavior, you will gain an expert’s understanding of the industry and how to apply your knowledge for success in the field. The CARS graduate program of study leading to the doctor of philosophy degree requires a minimum of 60 hours (90 beyond the BS) and the completion of a dissertation. [+]

PhD in Consumer, Apparel, and Retail Studies

For those who imagine themselves as university professors sharing their passion for Consumer, Apparel, and Retail studies with future students, a PhD in the field is an outstanding course of study to pursue. By delving deep into exciting topics ranging from marketing to consumer behavior, you will gain an expert’s understanding of the industry and how to apply your knowledge for success in the field.

The CARS graduate program of study leading to the doctor of philosophy degree requires a minimum of 60 hours (90 beyond the BS) and the completion of a dissertation.

Sample doctoral courses include:

CRS 712: Theory Development in Consumer, Apparel and Retail Studies Examination of business related marketing theories. Analysis of marketing theories, models, and conceptual frameworks. Includes business-to-business, consumer, customer relationship and economic theories.... [-]