Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.

The Republic of Kazakhstan is a country is Central Asia. It is the largest landlocked country. The education system is universal and compulsory. It is divided into 3 phases, namely: primary (forms 1-4), basic general (forms 5-9), and senior level education (forms 10- 11 or 12).

Requirements for the PhD program often involve the student having already obtained a Master’s degree. Additionally, a thesis or dissertation primarily consisting of original academic research must be submitted. In some countries, this work may even need to be defended in front of a panel.